Wendys Goes Undercover to Find Out Beef at Mcdonalds
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Where'southward the beef? McDonald's, Wendy's hitting with 'deceptive ads' lawsuit
A new federal lawsuit from a McDonald'due south (MCD) and Wendy'south (WEN) client claims the two fast nutrient chains are falsely advertising the size of their beefiness patties and sandwich toppings.
In a proposed form action filed in New York, a customer named Justin Chimienti says the two fast food giants should compensate him and others who bought certain sandwiches based on their print and video ads. The lawsuit comes afterward Burger Male monarch got hit with similar claims last month by the same attorney.
"Wendy's materially overstates the amount of toppings and the size of the beefiness patties for nearly every menu item in its current advertisements," the lawsuit states.
Wendy'southward misleads consumers through ads featuring undercooked patties that brand the meat on sixteen unlike sandwiches appear 15%-20% larger than those sold in their stores, the adjust contends.
"McDonald's besides materially overstates the size of its beef patties using the same deceptive practise equally Wendy's," Chimeienti goes on to merits.
Nearly every item on its menu, including its cheeseburgers and hamburgers, the Big Mac, Quarter Pounder, and McDouble, are falsely advertised, he says.
To bolster the allegations, the lawsuit mentions food stylist, Ellie Stern, whose clients include McDonald's and Wendy's. Stern said in an interview with MoneyTalksNews that she uses the undercooked method to prepare sandwiches for photo shoots.
"In general, meat shrinks 25% when cooked, depending upon the amount of fat and liquid contained in the meat," the plaintiff claims of McDonald's patties. "McDonald'south simply sears the outside of the patty information technology uses for its advertisements…to deceive customers."
The four-court complaint goes afterwards both bondage for breach of contract, negligent misrepresentation, unjust enrichment, and violation of New York's consumer protection police.
The plaintiffs are request for monetary damages for all Wendy's and McDonald's customers allegedly deceived by the companies' ads, as well as an injunction requiring the bondage to modify or discontinue purportedly overstated advert. The plaintiffs are also asking the courtroom to disgorge the companies of revenues earned through the allegedly offending ads.
A spokesperson for McDonald'south did not immediately respond to Yahoo Finance'southward request for annotate on the lawsuit. Wendy's likewise did non immediately render a request for comment.
Anthony Russo, a lawyer who filed the similar proposed class activity lawsuit filed confronting Burger Male monarch last month, Russo told Yahoo Finance that he is pending McDonald'south and Wendy's responses to the complaint.
Alexis Keenan is a legal reporter for Yahoo Finance. Follow Alexis on Twitter @alexiskweed .
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Source: https://finance.yahoo.com/news/mc-donalds-wendys-hit-with-deceptive-ads-lawsuit-204055760.html
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